Ganesha gold bar from Royal Mint to celebrate Ganesh Chaturthi


LONDON: If goddess Lakshmi was around, god Ganesha couldn’t be far behind. A 24-karat, 20-gram gold bar engraved with an image of Ganesha will be launched Tuesday by the minters of British coins, the Royal Mint, to celebrate Ganesh Chaturthi on August 31. To begin with, 10,000 bars will be up for sale at £1,110.80 apiece (approximately Rs 1 lakh), UK’s oldest company announced on its website.
The 999.9 fine bullion bar is expected to be as popular among British Indians and people in India as the one with goddess Lakshmi’s image that Royal Mint released ahead of Diwali last year. It was the first bullion souvenir depicting a Hindu deity that Royal Mint had made, and it sold out within the first week of going on sale, with a second run of bars following closely afterwards.
Highest single-day sales were recorded on Dhanteras. The majority of purchasers were British Indians.
The new bar with Ganesha’s image will come in a henna-patterned sleeve, each imprinted with a unique serial number. Ganesha is depicted by Royal Mint designer Emma Noble with a tray of laddoos at his feet signifying luxuries of the world, a broken tusk that indicates imperfections of the material world and sacrifices needed in the pursuit of wisdom. The symbol Om is on his palm and a mouse is at his feet, symbolising worldly passions that need to be overcome.
Like before, Royal Mint worked closely with Nilesh Kabaria, cultural advisor and devotee at Shree Swaminarayan Temple in Cardiff, to ensure the quality of design. Kabaria provided Royal Mint with a detailed brief that captured all of the essential elements required to accurately depict Ganesh— the elephant-headed god, remover of obstacles and harbinger of good luck.
“It is fantastic the Royal Mint is working with the Hindu community. It brings more awareness of Hindu culture. They are known for putting British kings and queens onto coins, so it is great they are tapping into other cultures,” Kabaria said.
The company will give one of the bars to Shree Swaminarayan Temple in Oldham—a new shrine that opens this Wednesday.
Royal Mint’s chief commercial officer Nicola Howell said: “This is another way of the Royal Mint demonstrating its commitment to diversity and inclusion.”





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